how to track business card scans

How to track business card scans and engagement signals

This framework helps you move from scan counts to meaningful follow-up actions.

Start with a measurable sharing system

Use a profile platform that records views and click behavior after every scan so you can evaluate scan quality, not only scan volume.

Build a scan-to-follow-up score

Rank contacts by activity signals to prioritize outreach and improve conversion rates.

  • Viewed profile
  • Clicked priority link
  • Saved contact or submitted lead form

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